New Cake Secrets (2), 1931
New Cake Secrets, 1931
"Our Family Dessert Book" (2), 1960
"Our Family Dessert Book", 1960
New Cake Secrets (4), 1931
New Cake Secrets (5), 1931
New Cake Secrets (6), 1931
New Cake Secrets (7), 1931
Swiftning Shortening Ad, 1952
Bird's Baking Powder Ad, 1950
Durkee Coconut Ad, 1952
Betty Crocker Mix Ad, 1968
Cake Roll Photo, 1958
Home Baked Delicacies, 1930
Betty Crocker Cake/Frostee Dessert Mix Ad, c1955
Angel Food, 1954
Snowdrift Shortening Ad, 1953
Snowdrift Shortening Leaflet, c1955
Spry Shortening Ad, 1953
"Frostings-- They're The Tops!" 1953
Swans Down Cake Flour Ad, 1953
Betty Crocker Cake Mix Ad, 1953
Cinch Cake Mix Ad, 1950
Duff's Cake Mix Ad, 1950
Be Mine Cake, 1953
Betty Crocker Cake Mix Ad, 1959
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- Photo replaced on 26 Feb 2019
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New Cake Secrets (3), 1931
Some clippings from inside the booklet, slightly enlarged. I'm not sure what the "lightning" in "Lightning Layer Cake" was in reference to, since all of these cakes seem like pretty drawn-out productions. Usually the devoted cook sifted the flour 3-4 times, and presumably didn't own an electric mixer.
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